Media Director

Philadelphia, PA

About PHM:

Publicis Health Media (PHM) is the strategic media planning and buying agency within PHCG, and the only global media agency solely dedicated to the health and wellness space. Our mission is to define moments along the health journey, and equip people with the tools and communications they need to make healthy decisions.

 

PHM’s core is made up of franchise and enterprise AOR relationships with some of the largest clients in the world. We also partner with PHCG and Groupe creative agencies to support large client brand assignments in health and wellness. By leveraging a centralized pool of health and wellness cross channel experts, we have the ability to drive business results for our clients worldwide.

 

Our core capabilities include:

-Connections Planning

-Business Intelligence and Performance

-Cross-channel planning and buying

-Paid and Organic Search

-Programmatic Buying

-Mobile

 

 

Position Summary:

The Director defines team direction and ensures all initiatives are closely tied to clients’ business needs and strategic drivers.  The Director provides functional management and leadership to a team of experienced media planners and provides strong cross-functional contribution.

RESPONSIBILITIES

  • Expertise in cross channel media tools and response forecasting
  • In-depth understanding and application of technical media concepts and principles
  • Detailed understanding of the client's business/marketing objectives and how media contributes to the overall business goals of the client
  • Strong knowledge of external media marketplace
  • Takes a holistic view of the client's account
  • Seen as "expert" by the client
  • Ability to conceptualize, build, and implement new media systems

REQUIREMENTS

  • Exhibits Integrity and Trust
  • Exhibits Self Development
  • Adherence to agency procedures (on-time and accurate timesheets, GDPs, 360 feedback)
  • Proven ability to lead people (mentoring and developing) and projects
  • Thinks creatively
  • Ability to anticipate problems before they happen

Apply now

  • * ATTACH COVER LETTER
    no file attached
  • ATTACH RESUME
    no file attached

* Optional Fields