Forbes Agency Council: How Pharmaceutical Advertisers Can Win Beyond Linear TV Ads

“By taking advantage of new opportunities, Pharma can move from being a leader in linear TV spend to being a leader in video strategy, driving game-changing media innovations and reaching consumers with important health information on the platforms of today.”

Andrea Palmer, PHM President, discusses new and exciting innovations healthcare can utilize to effectively connect with audiences.

Read on, in Forbes, here.

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