Three Things Every Marketer Can Learn From The Changing Healthcare Marketing Landscape

The marketing industry was turned on its head this year when, in one fell Covid swoop, total media spend dropped 19.1%. Brands and their advertising partners are now compelled to rethink, rework and reconsider plans. It was quite likely the jolt everyone needed.

Consider all the possibilities this disruption has created. Why not rebuild a marketplace that works for what we can do, rather than what we have been doing?

PHM President and Forbes Agency Council Member Andrea Palmer weighs in on what to consider as we push the boundaries of health media in 2021.

Read her thoughts in Forbes here.

For the latest news and updates, follow PHM on Instagram, LinkedIn, Twitter and Facebook.

Questions? Thoughts? Ideas? Contact us.