Yesenia Bautista, VP, Point of Care on Engaging Hispanic Audiences at POC NOW

Yesenia Bautista, VP, Point of Care at PHM shared the stage with industry leaders at the Point of Care Marketing Association’s POC NOW Summit in New York City this spring. Yesenia discussed the importance of engaging Hispanic consumers and how to address the unique needs of this audience.

Check out the full session here.

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